Actor Andy On becomes Brand Ambassador for D88
An online betting company was looking for a brand ambassador appealing to a
Chinese /Male audience. We partnered the brand with martial art actor Andy On.
Private Mini Concert
Mandaray arranged to have K-Pop band 2NE1 host a private mini concert at a famous club in Shanghai. The club broke its sales record on this day.
Multi celebrity endorsement
Production of several small videos with 3 regional celebrities. Videos were released online over several months, totaling an estimated 20 million views
Trina Solar Sponsor of the Lotus F1 Team
Management of the sponsorship and of its global activation strategy for the whole duration of the contract (hospitality, PR, customer acquisition, events...)
Commissioned Art for flagship store opening
To celebrate the year of the goat, Ports reached out to Mandaray to commission art from a famous artist, that was exhibited in their main window on Nanjing West Rd (SH)
Brand ambassador for US market
Facing an eventual trade war in the US, Trina Solar used actor Patrick Dempsey as its ambassador for a PR campaign to promote the benefits of solar in the USA.
China launch of the new AMG GT model
Mandaray invited singers Charlie Puth and YG to perform at the event,
both featured on the "Furious 7" ost.
Tian Yuan (田原), Godfrey Gao and Laure Shang (尚雯婕)
HoPin Tung becomes Binary8's brand ambassador
For the launch of their Chinese website, Binary8 selected China most prominent driver as their new ambassador. The campaign included personalized Weibo posts.
Shangri-La Hotel Group partnership with Ferrari
After understanding Shangri-La's priorities and objectives, we assisted them in partnering with Ferrari and the Ferrari APAC Challenge.
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